The Salvation Army's Kettle Campaign is 22 Percent Behind Goal

Cincinnati, OH (December 2, 2015) – The Salvation Army in Cincinnati today announced that its 2015 Kettle Campaign is currently 22.4% behind goal at this point in the campaign.  Through the month of November, the campaign has raised $162,000 against a goal of $800,000 this year.  In comparison, the campaign had raised almost $210,000 by the end of November last year. The shortfall is consistent with the Black Friday retail results, indicating that traffic is down this year.

“We’re making a personal appeal to the community to support the campaign in the weeks ahead,” explained Major Larry Ashcraft, Divisional Commander at The Salvation Army. “We rely on the funds raised during the kettle campaign to support our work in the community not only at Christmas, but throughout the year.  The results so far indicate that we need to make an extra appeal for donations, but I’m confident that the people in this community will come through to help ensure we can serve all those in need.”

The Salvation Army provides an array of social services to the local community, including Emergency Assistance, Housing and Emergency Shelter, After-school Programs, Emergency Disaster Services, Senior Services, Christmas Assistance and Anti-Human Trafficking. Operating locally for 130 years, The Salvation Army has relied upon its iconic kettle campaign since the 1890s. 

The 2015 Kettle Campaign is present at approximately 100 local retail stores, with Kroger, Walmart, Sam’s Club, and Hobby Lobby as primary partner sites.  The campaign runs six days a week, generally 10 am to 8 pm daily.  The final day of the campaign is Christmas Eve, December 24th.   Those interested in supporting the campaign are encouraged to contribute whenever they see the familiar red kettles.  Those not able to visit a kettle can donate online at www.onlineredkettle.org, by calling 1-800-SAL-ARMY or by sending a check to “The Salvation Army” at 114 E. Central Parkway, Cincinnati, OH, 45202.

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